Exclusive Breastfeeding: 8 Steps to a CLF Campaign

The proposed campaign on early and exclusive breastfeeding will be done in eight steps outlined below. Step 1. Identify the Cluster Level Federation Early and exclusive breastfeeding! Which are the cluster level federations willing to do a full-fledged community campaign? Let us  identify them. Step 2. Invite the Federations We invite them to join the campaign and send their Social Action Committee for an orientation and communication planning session Step 3 Orient Social Action Committees The…

"Exclusive Breastfeeding: 8 Steps to a CLF Campaign"

Jeevika Calls 1

Jeevika calls us to make history. Yes we are called to make history in our life time, in fact in the next three years. Few people in history has had such an opportunity. Jeevika  plans to  impact directly 12 million families or households that is about 72 million people spread over  a 100,000 villages. Yes we  live in epic times. Indirectly we stand to change the behaviour of 100 million people, change the social norms of how they…

"Jeevika Calls 1"